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What I do

Services

Mix and match what you need — a single channel, or the full funnel from first click to the report that proves it worked.

01 / 05

Performance Marketing Strategy

The layer that ties everything else together — deciding where budget goes, what gets tested, and how success is defined before a single ad runs. This is the strategic backbone behind every campaign I run.

WHAT'S INCLUDED
Funnel mapping from first click to final sale
Budget allocation across channels based on CAC targets
Conversion tracking & event setup so every number is trustworthy
A/B testing roadmap for offers, creative, and landing pages
CROA/B TestingConversion trackingBudget planning
02 / 05

Paid Ads

Hands-on management of your Google, Meta, LinkedIn, and TikTok accounts — built around cost-per-acquisition and revenue targets, not impressions or clicks.

WHAT'S INCLUDED
Campaign build-out across Search, Display, Social & YouTube
Ongoing bid, budget & audience optimization
Creative testing across formats and placements
Weekly performance check-ins, monthly deep reviews
Google AdsMeta AdsLinkedIn Ads
03 / 05

SEO

Technical audits, on-page fixes, and a content strategy built to compound — so you're not paying for every visitor forever.

WHAT'S INCLUDED
Technical SEO audit: speed, indexing, structured data
On-page optimization across key pages
Keyword-mapped content strategy & blog planning
Backlink and local SEO groundwork
Technical SEOOn-page SEOContent strategyLocal SEO
04 / 05

Social Media

Organic content and community management that builds an audience worth advertising to — and feeds real creative back into your paid campaigns.

WHAT'S INCLUDED
Content calendar planning across platforms
Post creation, captions, and scheduling
Community management & response handling
Organic-to-paid creative pipeline
InstagramLinkedInContent calendarsCommunity mgmt
05 / 05

Analytics & Reporting

Clean, honest dashboards — so you know exactly what's working, what isn't, and where the next rupee of budget should go.

WHAT'S INCLUDED
GA4 setup and event tracking configuration
Custom Looker Studio dashboards
Monthly performance reports in plain language
Attribution review across paid, organic & social
GA4Looker StudioTag ManagerMixpanel
How we'd work together

From first call
to first report.

01
Discovery call
We talk numbers first — your current CAC, average order value, and what "working" looks like for you.
02
Scope & plan
A written plan of which services, which channels, and what you should expect in the first 30/60/90 days.
03
Setup & launch
Tracking, accounts, and campaigns get built and launched — with you kept in the loop, not out of it.
04
Optimize & report
Ongoing testing and optimization, with reporting on a cadence that matches how you like to work.
Common questions

Frequently asked questions.

How much does performance marketing cost for a small business?

Most small-business engagements start around ₹15,000–₹40,000/month for management, separate from your actual ad spend paid directly to Google or Meta.

  • Ad spend is paid directly to the platform, not to me — the fee above is for strategy and management only
  • Single-channel work (just SEO, or just paid ads) costs less than full-funnel management
  • Setup and audit work is usually a one-time fee before ongoing monthly work begins

How long before I see results from SEO?

Meaningful SEO movement typically takes 3–6 months — technical fixes can show impact in weeks, but ranking and traffic growth compound over quarters.

  • Technical fixes (speed, indexing, structured data) can show impact within 2–4 weeks
  • New content usually needs 60–90 days to rank and start gathering traffic
  • Competitive keywords take longer to move than low-competition, niche terms

Do you require a long-term contract?

No — most engagements run month-to-month after an initial 90-day period, since SEO and A/B testing need that runway to produce real signal.

  • A 90-day minimum is recommended so tracking and testing can produce real data
  • Month-to-month after that, with 30 days notice to cancel
  • Paid-ads-only sprints can be shorter if you just need a campaign launched

Which advertising platforms do you manage?

Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads — chosen based on where your customers actually are, not run on every platform by default.

  • Google Ads — Search, Display, Shopping, and YouTube
  • Meta Ads — Facebook and Instagram, feed and Stories/Reels
  • LinkedIn Ads — for B2B and service-based businesses
  • TikTok Ads — for younger, awareness-stage audiences

What's included in monthly reporting?

A plain-language report covering spend, results, and what changes next — plus a live dashboard you can check anytime, not just once a month.

  • Spend vs. results by channel — CAC, ROAS, and conversions
  • What was tested that month, and what it found
  • A short plan for the next 30 days

Can I hire you for just one service, like SEO only?

Yes — every service on this page can be booked individually. Full-funnel management is available, but never required.

Ready when you are

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